WhatsApp Bulk Message Sender, AI Chatbot & CRM

All-in-One WhatsApp Business Automation Platform

ERPLax WhatsApp Center is built for businesses that want to manage WhatsApp communication professionally.

You can automate replies, qualify leads, send bulk WhatsApp campaigns, manage customer conversations and follow up with prospects directly from your ERPLax dashboard.

Key Features

• WhatsApp bulk message sender for marketing campaigns
• AI powered chatbot for instant customer replies
• WhatsApp CRM for lead and customer management
• Bot flows for automated lead collection
• Promotional WhatsApp messages using approved templates
• Campaign tracking with sent, delivered, read and failed status
• Human handover from chatbot to your team
• Contact segmentation and scheduled campaigns

WhatsApp Bulk Message Sender for Business

Send promotional WhatsApp messages to your customers using approved WhatsApp message templates.

With ERPLax WhatsApp Bulk Message Sender, you can import contacts, segment your audience, choose a template and launch campaigns from one dashboard. It is useful for offers, updates, reminders, announcements and re-engagement campaigns.

Use WhatsApp Bulk Messaging For

• Festival offers and sale announcements
• Product promotions
• Appointment reminders
• Order updates
• Payment reminders
• Event invitations
• Customer re-engagement
• Welcome messages for new leads

AI Powered WhatsApp Chatbot

Turn your WhatsApp Business number into a 24/7 customer support assistant.

The ERPLax WhatsApp AI chatbot answers customer questions automatically using your own business knowledge, including your website content, PDFs, Word files, FAQs, brochures, policies and product details.

Your customers get instant answers, and your team saves time on repeated questions.

How the WhatsApp AI Chatbot Works

1. Upload your company documents, FAQs or website content.
2. A customer sends a message to your WhatsApp Business number.
3. The chatbot reads the question and searches your knowledge base.
4. The AI chatbot replies instantly with a natural and helpful answer.
5. If needed, the chat is transferred to a human team member.

WhatsApp CRM and Lead Management System

ERPLax WhatsApp Center also works as a WhatsApp CRM and lead management system.

Every lead captured from WhatsApp can be saved with customer details, requirements, chat history and follow-up status. Your sales team can track leads, assign follow-ups and manage conversations without using spreadsheets or separate CRM tools.

WhatsApp CRM Helps You

• Capture WhatsApp leads automatically
• Store customer details in one place
• Track lead status and follow-ups
• View chatbot and human conversations
• Assign leads to sales team members
• Improve response time and conversions
• Manage customer communication from ERPLax

WhatsApp Bot Flows for Automated Lead Collection

Create step-by-step WhatsApp bot flows to collect customer information automatically.

Bot flows guide customers through a structured conversation using buttons, lists and input fields. This makes lead collection faster and easier because customers do not need to type everything manually.

Best Use Cases for Bot Flows

• Lead generation
• Appointment booking
• Admission enquiries
• Customer onboarding
• Surveys and feedback
• Product recommendation
• Service requests
• Sales qualification

Example WhatsApp Lead Flow

A customer sends “Hi” on WhatsApp.

The bot asks:

WhatsApp Campaign Tracking and Analytics

ERPLax helps you track every WhatsApp campaign in real time.

You can monitor how many messages were sent, delivered, read or failed. This helps your team understand campaign performance and improve future WhatsApp marketing campaigns.

Campaign Tracking Includes

• Sent message count
• Delivered message count
• Read message count
• Failed message count
• Per-contact campaign status
• Retry status for failed messages
• Opt-out tracking

WhatsApp Message Templates

Create WhatsApp business message templates for marketing, support and customer updates.

Templates can include text, images, buttons and dynamic variables such as customer name, offer code, order number or appointment date.

Template Examples

Why Choose ERPLax WhatsApp Center?

ERPLax gives your business one integrated platform for WhatsApp automation, bulk messaging, chatbot, CRM and lead management.

Instead of using different tools for campaigns, support, leads and follow-ups, your team can manage everything from the ERPLax dashboard.

Benefits of ERPLax WhatsApp Center

• Send bulk WhatsApp messages from one dashboard
• Automate customer support with AI chatbot
• Capture and manage leads inside ERPLax
• Run WhatsApp campaigns using approved templates
• Track message delivery and read status
• Reduce manual replies and follow-up delays
• Improve customer response time
• Keep WhatsApp, CRM and campaigns connected

Who Can Use ERPLax WhatsApp Center?

ERPLax WhatsApp Center is useful for businesses that receive leads, enquiries or customer messages on WhatsApp.

Ideal For

• Education consultants
• Real estate companies
• Healthcare clinics
• Retail businesses
• Ecommerce stores
• Travel agencies
• Service providers
• B2B sales teams
• Local businesses
• Customer support teams

Start WhatsApp Automation with ERPLax

Frequently Asked Questions